Archive for 'Resources and Tools'
Marketing Your Craft Business Online
Posted on 17. Nov, 2008 by Nanette.
Are you gaining the benefits of marketing your craft business online? If you have a craft business, you may have taken a traditional route in your marketing efforts, such as selling your items at craft shows. If you haven’t tried marketing your craft business online, you should give it some thought.
The following are just a few of the benefits to marketing your craft business over the internet:
First and foremost, marketing your craft business online will allow you to reach new customers, from all around the globe. If you’ve been marketing your business in a traditional manner, your customers may be limited to our own location.
In order to reach new customers traditionally, a craft business owner would participate in the craft fair circuit, sometimes traveling hundreds or even thousands of miles away.
Marketing your crafts over the internet will allow you to get your business in front of many new people, all from the comfort of your own home. Even if you happen to enjoy traveling to various craft shows, you can still use the internet to market your crafts between events.
When you sell your crafts online through your own website or through an online marketplace such as www.Etsy.com, you can receive orders anytime, day or night. You can literally wake up in the morning to find that you received several new orders while you slept. This creates an almost passive income element to your craft business.
Many people who market their business through craft shows enjoy meeting their customers and the other craft vendors and establishing relationships with them. While nothing may beat that actual face to face interaction, the internet offers the second best thing with social networking sites.
Social networking sites, which include websites such as MySpace.com, Facebook.com, and Twitter.com allow you to meet and interact with others. These sites can help you find new customers but more importantly, it can help you meet other business owners.
Forming relationships with other business owners can lead to advertising swaps, blog swaps, joint venture projects and more.
Marketing a craft business online helps bring many new opportunities. This doesn’t mean you have to give up craft fairs or other traditional routes of selling your crafts. Combining online and offline marketing will help you cover all of your bases and insure you are making the most of your business.
In fact, I’ve got a little freebie for you here too: http://www.indiebizchicks.com/craft-biz-marketing-report.pdf
For more tips on marketing a craft business online, join in on a special seminar this Thursday, November 20 at 9pm Eastern. For more info, visit: Special Teleseminar: Learn How To Market Your Craft Business Online…. Without Going Broke!
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Resources
Posted on 23. Jul, 2008 by Nanette.
These are some of the resources I recommend you take a look at before you build your business web site. The free resources on the bottom of the page are invaluable take time to review and take advantage of them as well.
Tools for Your Online Business
Mom Masterminds – I recommend this site wholeheartedly. It’s a womens only online community dedicated to helping mom entreprenuers succeed.
WordTracker – finding the best keywords is one of the keys to search engine success for your site.
Easy Article Marketing – learn one of the EASIEST ways to get free advertising for your business.
Aweber – autoresponder.
WAHMCart – autoresponder and shopping cart both in one program. Try it out for 14 days for $1
Quick And Easy Newsletters Pre-written, customizable and ready to send. Email marketing can’t get any easier than this. They take the hard work out of follow up.
Clickbank – sell your digital products or you can choose to promote other people’s products.
Shelancers – Promote yourself and your female run service business or let business owners searching for help find you by being listed in the Shelancers Directory.
Site Builders:
Easy Website Builder – If you’re about to begin your first website but are afraid you won’t know how to build it. Easy Website Builder is hands down the easiest and most feature-rich, search engine friendly content-management system I’ve ever used. Right now you can even try it at no-charge for 10 full days and see for yourself how easy it is to use. If you don’t like it there is obligation so you’ve got nothing to lose.
Web Hosting:
MomWebs – I highly recommend this site for hosting. I’ve tried others but wouldn’t recommend them.
Blogging Starter Pack – Blogging is one way to bring a lot of traffic to your new site. Free traffic at that.
FREE Information & Products:
Affiliate Marketing Tips – As an affiliate you have to make the sales to make the money learn how to with these easy tips.
Article Submitter - This is a great time saver when you are submitting article to several article directories.
Information Product Creation – Creating an information product may seem overwhelming but it won’t once you review this report.
Affiliate Management – If you have an affiliate program you’ll want to make sure you are managing it in a way that is going to bring you profits from your affiliates.
Copywriting Tips – The right copy can be the make the difference between gaining a customer and some clicking away from your site.
Press Release Writing Tutorial – Learn from an experienced press release writter and get your press release noticed not thrown in the trash or under a pile papers.
Article Marketing Tips – Get free advertising by making the most of your article marketing efforts.
Tips on Blogging – Blogging can be a hobby or it can bring you an income find out how.
Create Mini-Sites – You don’t have to have a huge website to make money. Just see how minisites can increase your bottom line.
Outsourcing Tips – Overwhelmed but not sure you’ll be able to outsource your work successfully? These tips will help you do it right.
Email Marketing – Never under estimate the power of email marketing. Look at how it can make you money by increasing your sales.
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Start Your Own Blog – Here’s How
Posted on 01. Jul, 2008 by Nanette.
Perhaps you’ve considered starting a blog, either for personal or business purposes but don’t know anything about blogging, well, I’ll tell you this ecourse, Blogging Starter Pack, really helped me a lot.
Plain English Please! I’m not a tech person at all so I need things explained to me in plain English. This is one of the reasons I recommend you check out this course if you are looking to start blogging. Lynette Chandler of TechBased Marketing.com tells you and shows you with video exactly how to set up your blog and get started blogging in easy to understand terms.
Each section of the course will walk you step by step through the steps you need to take to start a blog, all the way up to and through promoting it so you can make money from it. The course will walk you through both Blogger and Word Press set up.
These are just a few of the areas Lynette covers in her course:
- The basics of blogging
- How to set up your blog in either Blogger or WordPress
- How to start blogging
- Ways to promte your blog
- Using the Feed Burner
- Pinging – what it is & how it works to promote your blog
- Advanced Blogging that brings in more traffic
- Explaination of such terms as trackback, pingback and tagging – remote commenting, how it adds content to your blog
Lynette gets into adding RSS Feeds (which I was so proud of myself for doing along with the video), how to promote your blog, especially if you want to earn money from it. How to get the most out of your blog with the use of directories and so much more.
Defenitely take a look at it, I’m sure you will be as impressed as I was and surprised at how even someone as non-technical as I am could understand it easily. If you would like to learn more about the course, what others are saying about it and what Lynette has to offer just click on Blogger Starter Pack! It’s an investment in your business and well worth it if you ask me. It doesn’t end once you get through the course, she offers so much more after that. You get continued support and information.
I’d had a blog up for several months but never got any comments or anyone looking at it but after this course, not only has it been index by the search engines in less than an hour I have been getting comments so I know it’s being viewed now. I’m so happy I found this course, I feel so much more confident in my blogging now. So check it out and see how easy blogging can be: Blogging Starter Pack
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Moms with Websites Listen Up!
Posted on 18. Jun, 2008 by Nanette.
I came across a great deal today that is going to make your life so much easier.
Do you send out newsletters? Do you kinda get stuck every once in a while for what to share with your subscribers? Or miss sending out issues because you just didn’t have time to write one up. That isn’t fair to your subscribers is it?
Quick and Easy Newsletters is a brilliant idea for having newsletters prepared for you which you send to your subscriber lists. They will be sent directly to your inbox every month. Do a little edititing to it, insert some items/specials going on in your business and send it off. Quick, easy and simple. No more excuses for not getting a newsletter out.
You can even try it out for free this month. Grab your free June newsletter template (no strings attached, just click and save to your computer) here’s the link:
Quick and Easy Newsletters
Right now the price is only $6.95 a month. If you have a website that is related to mom content you’ll want in on this right now before the price increases.
Crissy Gipson the creator of Quick and Easy Newsletters has been featured on The Mary & Heather Show twice, Mommy Community Internet Radio, interviewed on the MINC Thinks Blog and been a featured writer on the topics of publicity, marketing, and growing a business in the Spring 2008 issue of Venus. She knows what’s she talking about! She’s a successful marketer and knows how important having a newsletter is. So, go grab that free June newsletter.
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Free Online Business Training
Posted on 22. May, 2008 by Nanette.
Hey, I just found out about this new website where you can get free online business training. Too many of us get excited build a website and then nothing. I think their website says it best ” If You Build It, They Will Come…Sorry, It Doesn’t Work Like That”
Unfortunately too many of us get all excited and in a rush we don’t do things necessary to get our business started the right way from the very beginning.
It’s a self-guided training center so you can pick and choose the tutorials that will help you best. It covers everything from choosing a target market to getting traffic and mailing list. Check it out for yourself and let me know what you think.
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